In France, wallpapers evolved from the end papers used in bookbinding. The first ones were printed in small squares in marbleized patterns. Eventually, the squares were glued together into a long sheet and rolled up for convenience. Wallpaper became a royal affair. In 1778, Louis XVI issued a decree that required the length of a wallpaper roll be about 34 feet.
Patterns imitated scenic tapestries, brocatelles and patterned velvets. Americans often imported these papers. For instance, the wallpaper in the Duncan House in Haverhill, MA was designed by Carle Vernet and printed in Paris about 1814. Made of separate panels, it shows a single scene of a hunt.
The French continued to innovate and invented a machine to print paper in 1785. Wallpaper design began to attract artists and not just woodblock printers. Chinese paper continued its popularity and its style of hand-painted birds, trees, pagodas and sometimes Chinese figures in landscapes became known as chinoiserie. The paper found its way into manor houses, palaces and chateaux. It was usually applied in panels and was sometimes edged with gilt. European painters copied the Chinese designs, but the French-produced papers were the most sought after.
At first, wallpaper appeared in minor rooms while fabric continued to be used in the major ones. Use of wallpaper became so widespread that it inspired the introduction of a tax in England by 1712 on paper that was "painted, printed or stained to serve as hangings".